Debbie Weil - Author, Corporate Blogging Expert & 2.0 Communicator
Author, Corporate Blogging Expert & 2.0 Communicator
As a digital native, a veteran corporate blogger and a bonafide baby boomer, Debbie Weil is a rare breed.
Named one of Fast Company magazine's Most Influential Women in Technology in 2010, Debbie Weil has authored one of the first and most definitive books about business blogging: The Corporate Blogging Book and is currently researching themes around the online behaviour of Baby Boomers for a new book.
She has grown a thriving practice showing her corporate clients how to use blogs, Twitter, Facebook and word-based media to market more effectively, helping them share their story in a way that engages customers emotionally.
With a 15-year career in journalism, Debbie started using Mosaic, the first web browser, in 1993 and has been on a quest ever since to persuade her clients that you can use social media channels to "sell without selling". In addition to writing her own blog. Debbie is a regular blogger for the Huffington Post.
A graduate of Harvard with a degree in English, she has a Masters in Journalism from the University of Wisconsin and an MBA from Georgetown University. Debbie hails from Washington, DC, where her clients include GlaxoSmithKline, Kaplan, HP, and the American College of Radiology.
She is also the creator of Sweets and Tweets, DC's only cupcake and social media salon!
Watch Debbie's Amplify session here:
Links
Debbie's Amplify 11 Presentation on SlideShare
Debbie's personal website: http://www.debbieweil.com
Blog: http:www.debbieweil.com/blog
Linkedin: http://www.linkedin.com/in/debbieweil
Twitter: http://twitter.com/debbieweil or follow @debbieweil
YouTube: speaking about the Corporate Communication revolution. http://www.youtube.com/watch?v=i9koe77fUz8 Weil's
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Friending Over 50: The Surprising Truth About Marketing To Baby Boomers With Social Technologies
This speaker is scheduled to perform on:
6 - 10 June
Did you know that baby boomers are the fastest growing users of social networks on the web? And that they are the largest age group in Australia?
Debbie Weil will explain why and how this explosion in the over 50’s online usage will have profound effects on the way you do business.
How might time-rich, recently retired boomers want to make their social media voices heard? To find 2nd or 3rd careers, trusted advice from their network of friends to invest their accumulated wealth, search for improved healthcare or shout about the brands and products they love? Or those they don’t?
Come to this practical, hands on session followed by Q&A to find out how you can become relevant, engaging and a trusted Facebook or Twitter friend of this increasingly influential group. Bring your tough questions- Debbie will allocate lots of time for interaction.